Thursday, 28 February 2019
The Top Digital Trends You Need to Know
Let's face it; digital technology has changed life as we know it.
I don't know anyone who isn't doing digital things in some way.
Do you?
Digital and social media, thanks to the Internet, have broken borders, how we communicate, and how we deliver information-including the news. Disruption occurs at such a rapid pace these days, that to remain competitive, you always have to be reading the tea leaves. And, that includes digital and social media disruption.
What are the trends you have to keep any eye out for in the year ahead?
Augmented reality: The very definition of "reality" is already beginning to change. Elon Musk, the founder of Tesla, has suggested that we will live in a world where at some point we will not be able to tell the difference. Augmented reality blends the real world we see every day around us with a supplemental or added reality brought to us by digital technology and GPS. The Pokemon Go craze of last year showed us the future was here with augmented reality. See more augmented reality enter the digital and social media worlds.
Virtual reality: Virtual reality is a computer-generated, three-dimensional world that can be entered, typically with some kind of device, such as a helmet or goggles. Facebook owns the leading virtual reality company, Oculus, which just had a massive judgment against it to pay $500 million to the game company ZeniMax. Despite that legal situation, virtual reality is big business and corporations are moving quickly to position themselves as the leaders in providing all of us opportunities to enter other realities.
Live video: I don't know about you, but I've seen a lot more live videos posted on Facebook. Once Facebook Live was introduced in 2016, people young and old were suddenly hitting the "Live" button and all of the sudden I was seeing my friends in their kitchens or on the beach. Look for this to only increase as people get more comfortable just sharing their lives-live-on social media platforms, including the social media giant, Facebook.
Social media shopping: Platforms such as Facebook and Instagram have done an excellent job of integrating advertisement without impacting the user experience. This integration is going to continue. You'll see more ads and marketplaces on social media sites as consumers make some of their purchases within these platforms.
Organic promotion: Organic reach, the type of promotion that brands were able to get to their followers and supporters simply by posting, is continually being throttled by social media platforms. The limiting of brand promotion will only continue as the social media giants, such as Facebook, continue to develop platforms so that users remain longer and longer. Let's face it. These are businesses. Platforms like Facebook will continue to degrade the ability of brands to promote to supporters without paying a price.
Author of "Not Your Father's Charity: Grip & Rip Leadership for Social Impact" - Free Digital Download at http://www.notyourfatherscharity.com
© 2017 Wayne Elsey and Not Your Father's Charity. All Rights Reserved.
Article Source: https://EzineArticles.com/expert/Wayne_Elsey/2016149
Article Source: http://EzineArticles.com/9680940
Wednesday, 27 February 2019
I'm Starting My Own Internet Business And I Need Answers
If you're starting your own internet business it can seem a bit overwhelming. As with any business, an internet business does require time, resources and determination to get started and maintain. But you can get bogged down with all the jargon and flood of information that you see online.
Here are some commonly asked questions that get asked when budding entrepreneurs start their own internet business.
What Does 'The Money Is In The List' Mean?
It won't be long after you've started an internet business before you come across the phrase 'The money is in the list'. This simply means the people that you have on your database, or email list, are the people who are most likely to buy from you. They are willing to receive emails from you because they are interested in your products and services. Email marketing is still considered the most effective online marketing method. Make sure that you're building an email list of prospects from day one.
What Is Affiliate marketing?
Affiliate marketing is a popular internet business model. It's like being a commission-paid sales person. You're called an affiliate because you're associated with the product but you're not part of the business that actually produced the product. When you promote the product and make a sale, the product owner will pay you a commission. It's a great way for starting your own internet business because you don't have to buy any stock, sort out any payment systems or arrange the product delivery. The product owner does all of that. Your job is to the find the customers and encourage them to visit the product's sales page.
Am I Too Old To Do Business On The Internet?
Getting results has nothing to do with age. It's about your determination to succeed. Every online entrepreneur has target audience who will connect to the way that they do business. Keep in mind that people by from people they know, like and trust. Believe in yourself and your audience will believe in you too.
How Do I Learn To Do New Stuff?
Go online and search for courses that will teach you what you want to know.When you buy a course, put into practice everything you learn before you think that it hasn't worked. And even then, go to the product creator and show them your efforts and see if they can help you get on the right track. Don't buy every course, tool and one time offer presented to you. You can get started with free or low cost choices before you re-invest in your business for a few upgrades.
An internet business provides the opportunity for many of us to fulfill our entrepreneurial ambitions. Ambitions that perhaps would not be possible in the traditional business world. But that's not to say that you can ignore all the regular rules of business. Regardless of your niche or industry, if you master the following 4 skills, success will certainly follow: http://jonallo.com/skills-internet-based-business/
Article Source: https://EzineArticles.com/expert/Jon_Allo/1079948
Article Source: http://EzineArticles.com/9679761
Tuesday, 26 February 2019
How To Become A Billionaire - How To Get Paid In Three Different Ways At The Same Time Monthly
We see it everywhere. As the internet becomes more influential in our lives, people are taking advantage of the internet and they are leveraging its power to make an outstanding living. The difference between someone who is successful in starting a business online and someone who is not is primarily due to a lack of education. If you notice internet billionaires like Mark Zuckerberg and the Google brothers are alumni of some of the finest schools. However, I will not be a hypocrite. You do not have to go to an Ivy league school to be successful in an online business.
To be successful in an online business you need some basic things. Although it might sound generic and common, you will need determination, discipline and the right guidance to witness success in the online world.
Before I tell you how you can get paid in three different ways at the same time monthly, let me clarify why determination,discipline and the right guidance are important.
Determination is required because you must do a lot of research in order to find what makes your market or customers want to buy the products or services you will be responsible for selling. The internet is filled with hundreds of millions of different pieces of information and it will take months to eliminate what is valid and what is not.
Discipline is required because you will need to work vigorously for weeks at a time. It will get emotionally, mentally and physically draining to be on a computer or laptop for the amount that will be required to see success.
Lastly the right guidance will be required because if you are just going at it on your own, you will make more mistakes than you would not have with an expert. Studies show that people who are led by the right people when they start their own online business are more likely to spend waste less money, time, and energy.
How Do You Get Paid In Three Different Ways At The Same Time Monthly?
You are able to accomplish this by starting your own online business just like Mark Zuckerberg and the Google twins. However, the only difference is you will be in the comfort of your own home. There are many opportunities online that enable strong-minded individuals the chance to sell products and services online and profit off of selling them, just like a real business.
For example, let's say you are in an online business opportunity that allows you to sell products and services like cell phone, home security, and high-speed internet and cable. Most opportunities are built to pay you in three different ways.
The first way is residual. Residual income is when you get paid based on how many products and services you are able to sell.
The second way is double residual. Double residual income is based on your ability to introduce other people to your particular opportunity and help you sell more products and services.
The third way is bonuses. If you and your partners are able to sell products and services at a high consistency, you will receive healthy bonuses every month.
For more information on getting paid in three different ways monthly, go to Free Information
Article Source: https://EzineArticles.com/expert/Marc-Eddy_Drouinaud_Jr/2289154
Article Source: http://EzineArticles.com/9686475
Monday, 25 February 2019
Do What You Love to Do By Starting a Digital Franchise Business
Across the world teachers are telling their students to do what they love to do. Imagine back when you were in kindergarten or grade school and you did whatever you wanted to do (within reason). Meaning you did not have as many fears as you have now as an adult.
Possibly you desired to be a firefighter, a teacher, a doctor, an artist or even an actor yet as you became older for whatever reason you set aside the things that you loved doing to do something else. You actually settled.
Several artists will say "I do not want to be a broke artist so I will work a job and do my art on the side". Often times the art is not only put on the side but it is not even an after thought. Years will pass by and the feeling of painting or drawing will rise until you feel an undeniable feeling that must be addressed.
This is where we are now as a global world. People across the country now know that they can position themselves to do what they love while they are working, or care giving, or teaching. Long gone are the days where you can only dream about doing one thing.
Doing what you love is an expression of who you are and why you were created. Doing what you love can literally bring you more peace than you ever imagined that you would have in your life.
In one particular industry called the "digital franchise business" there are people from all walks of life such as:
real estate agents and brokers
those disengaged about their careers
contractors
parents
grandparents
teachers, nurses, doctors, lawyers
those hit hard with the economic system
college and university students
baby boomers and retirees
veterans and disabled veterans, just to name a few
The digital franchise business is a business that offers digital products and people purchase the business and resell it. The cool thing about this is people who desire to do what they love talk about the things that matter to them, they talk about the things that they love, they talk about their experiences and areas of expertise and attract others to do the same. In order for them to continue to do what they love they resell the digital franchise business and earn a good income depending on the businesses compensation plan.
Doing what you love and earning from doing what you love is a win-win for many people.
Rhonda Hicks enjoys empowering people with information. Rhonda can be found telling others that "Education is the Passport to Success".
Article Source: https://EzineArticles.com/expert/Rhonda_K_Hicks/175196
Article Source: http://EzineArticles.com/9683484
Sunday, 24 February 2019
How To Become A Successful Freelancer Within A Short Period Of Time
Freelancing, the world of working at your own pace, the freedom of being your boss. That is one comfort that every individual who calls himself/herself a freelancer loves to enjoy.
But like all things, freelancing also has its "not so good" part and that is where most freelancers fall into nowadays. But worry not, I'm here to guide you to that "Freelancing Heaven" you so much desire.
Almost everyone can do freelancing but only a number of people can actually do it right. And if done right, it can be the source of a substantial amount of income to you. The most important aspect of freelancing is getting selected for jobs and I'm going to tell you how get the gigs you want.
How To Get Selected For Jobs
1. Be Unique- Millions of freelancers might be offering the services you render but you should have something that sets you apart. It could be attention to detail, a particular skill set that not everyone possesses etc. Always try to let your clients know this when bidding / applying for gigs.
2. Don't Appear Cheap: A lot of freelancers do this and eventually rack up so many cheap gigs that they can't complete at times. This can result in some of them getting negative reviews because of clients dissatisfaction and delay in project delivery time. It is better to do one $300 job very well than take on 10 gigs worth $30 each and fail to deliver.
3. Set realistic timeframes: Some freelancers agree to just about any set of terms just to get the job including an unrealistic timeframe which causes client dissatisfaction later. As a freelancer, clients should be able to hold you to your word and if the timing of a project does not suit you. Then it is better to notify the client of a more suitable time or not start the project. Your reputation is at stake. One bad review can do quite the damage to your profile.
4. Under-promise and Over-deliver: The point here is that you should only promise what you can deliver. Don't over-exaggerate your skills to a client. It always backfires in the long run.
5. Upload samples of your works to your profile. And if you're just new to freelancing, make your profile look as professional as possible.
6. Always try to improve on your skills. And show a willingness to produce quality work.
7. Understand your client's wants and then advice them based on how best your skills can help them achieve their aims. Clients feel good when the freelancer actually cares about how successful the end-product of their business relationship would be and not just about how much he/she is going to be paid after the job has been completed.
There are thousands of freelancers who make a regular and stable income online. I believe that if you follow the above set of rules, you might just exceed your own expectations.
To learn how to maximize your earnings as a freelancer, visit [http://pluckthemoneytree.co.uk]
Article Source: https://EzineArticles.com/expert/Oderinde_Kehinde/2405304
Article Source: http://EzineArticles.com/9682962
Friday, 22 February 2019
How To Become A Billionaire - How To Get Paid In Three Different Ways At The Same Time Monthly
We see it everywhere. As the internet becomes more influential in our lives, people are taking advantage of the internet and they are leveraging its power to make an outstanding living. The difference between someone who is successful in starting a business online and someone who is not is primarily due to a lack of education. If you notice internet billionaires like Mark Zuckerberg and the Google brothers are alumni of some of the finest schools. However, I will not be a hypocrite. You do not have to go to an Ivy league school to be successful in an online business.
To be successful in an online business you need some basic things. Although it might sound generic and common, you will need determination, discipline and the right guidance to witness success in the online world.
Before I tell you how you can get paid in three different ways at the same time monthly, let me clarify why determination,discipline and the right guidance are important.
Determination is required because you must do a lot of research in order to find what makes your market or customers want to buy the products or services you will be responsible for selling. The internet is filled with hundreds of millions of different pieces of information and it will take months to eliminate what is valid and what is not.
Discipline is required because you will need to work vigorously for weeks at a time. It will get emotionally, mentally and physically draining to be on a computer or laptop for the amount that will be required to see success.
Lastly the right guidance will be required because if you are just going at it on your own, you will make more mistakes than you would not have with an expert. Studies show that people who are led by the right people when they start their own online business are more likely to spend waste less money, time, and energy.
How Do You Get Paid In Three Different Ways At The Same Time Monthly?
You are able to accomplish this by starting your own online business just like Mark Zuckerberg and the Google twins. However, the only difference is you will be in the comfort of your own home. There are many opportunities online that enable strong-minded individuals the chance to sell products and services online and profit off of selling them, just like a real business.
For example, let's say you are in an online business opportunity that allows you to sell products and services like cell phone, home security, and high-speed internet and cable. Most opportunities are built to pay you in three different ways.
The first way is residual. Residual income is when you get paid based on how many products and services you are able to sell.
The second way is double residual. Double residual income is based on your ability to introduce other people to your particular opportunity and help you sell more products and services.
The third way is bonuses. If you and your partners are able to sell products and services at a high consistency, you will receive healthy bonuses every month.
For more information on getting paid in three different ways monthly, go to Free Information
Article Source: http://EzineArticles.com/expert/Marc-Eddy_Drouinaud_Jr/2289154
Article Source: http://EzineArticles.com/9686475
Thursday, 21 February 2019
100 Essentials to Selling Online Courses
Have you got some killer course content that you've developed? Or have you been thinking about what you could teach and share with others? Are you interested in getting it online and running? Can you make a meaningful living doing this? Let's take a look at the some of the powerful tools that are available to you. I'm going to tell you how to create and sell online courses. I can think of about 100 things that you need to consider before you launch your course.
1. Do Some Research on Supply and Demand for your Course
Find out how to price this course, or if people will even be interested in it. Before you invest a lot of time and money into the project, know that you'll get a favorable outcome.
2. As Things Develop
In the development phase, you will have many things to focus on. While you're designing your course, concentrate on building value into it. Value is the most important factor in your course's success.
3. Watch Your Time Management
Make sure to have the course ready to go when it's supposed to. Budget your time as you go to prevent a panic at the end.
4. Find the Sweet Spot
Work in the area where your knowledge and passion intersect. Determine what problem you are solving with your course. Layer that in and you've got it!
5. Integrate Different Learning Styles
People learn in different ways. Vary the course content to include visual aids and videos, along with activities to do along the way.
6. Choose Your Dates
Decide what day you will begin accepting enrollment, and when your course will start. This will help you to establish your time line and grand plan for the work.
7. Check the URL
You want to get a great URL for your course as soon as you develop the name for it. Start checking... keep it simple!
8. Keep It Clever!
Be sure to give your courses short, catchy names. Remember, it's got to grab them right away.
9. Verify First
Check and make sure that the catchy name you think of is actually your original thought. Make sure it's not registered to someone else.
10. Create Your Course Outline
Have the roadmap to understand where you are going with the course. Know what you need to cover, and when you should introduce it.
11. Keep Success in Mind
Every aspect of your content planning should lead to success for the student. How will it help them be more successful?
12. Develop Your Content
Do your research and make sure your content is interesting and unique. Make sure it fills a need. What do people want to learn about? What will they buy?
13. Create Your Branding
Create the branding for your course. What is it about? What does it improve? What does it address within your niche?
14. Use Subject Matter Experts
Bounce things off an expert on your topic. Use them to help you write, or to check for accuracy, especially if you're not sure.
15. Look for Win-Win Partnerships
When you are trying to promote your courses, who can help? Form alliances with folks that can benefit from your success as you launch your online courses.
16. Decide whether you will use free or paid web hosting
If you are building a site for commerce, which I assume you are, then the flexibility of paid hosting will work best for you.
17. Considering using a service that offers e-commerce design and help.
If you want someone in your corner to help, they can get you started, show you how to manage your site, and build your confidence.
18. Choose your Platform
Will you use a service to build your website? If so, consider one with the best plug ins. Use all the tricks you can to make your site work for you.
19. Get Plugged In
There are plugins that can get your courses online and manage them well. Familiarize yourself with the different software available before you decide.
20. Consider Course Management Software
Use your course management software to load the course content on your site. Follow your course outline. Inspect and make sure the progression is right.
21. Look for the eCommerce Solution for Your Marketing
You can find affordable software to help with marketing your courses, setting up your online store, and CRM (Customer Relationship Management). Some companies offer a one stop solution.
22. Look for Similar Courses
Although we realize that your content is unique, shop online for similar courses. This may remind you of sections of your content that you may have overlooked.
23. Develop your Pricing Plan
Again, look for courses that offer a product that is like yours. Get an idea for the pricing you want to set on your courses. Try to stay in the mid-range on pricing. You don't want to come in too high, but you need to show your value.
24. What's the Plan for Customer Support?
Make sure you understand how your customer will contact you and what that feels like for them. Selling online can be a bit trickier when it comes to communication. You must have a plan in place to answer inquiries and complaints quickly.
25. It's All About the Headlines!
Like any other advertising, you need to engage your prospects and customers at the top of your page, or they will never get to the bottom. Make sure your marketing page has a catchy, attention grabbing headline.
26. Make the Site Visually Appealing
Making your site look awesome goes hand in hand with the headline to draw customers in and keep them wanting more.
27. Consistency is Key
Use the same font, same theme, and carry the same design through the entire curriculum. Consistency will impress.
28. Be Clear and Organized
Make sure the site flows and makes sense. People won't want to take a course from you if there are errors on your page.
29. Use a Membership Software and Sign Customers Up!
You've planned and organized... now it's time to enroll customers and start delivering content.
30. Members Only
With your membership software, you can keep "members only" topics or products that only members can access.
31. Social Media Strategy
Think about what your social media goals are. Then consider what social media platforms will work best to help you meet those goals.
32. Don't Sell... Engage!
When you're on social media, don't sell. Use this time to engage and network with others that you have common interests with.
33. Use Keywords to Find a Facebook Group
Join a group or two that are talking about things that you want to talk about too. Again, keep it social. Selling on social media is a put off.
34. Start Your Own Facebook Group
Once you've launched your courses, invite participants to form a community on social media. Set up a Facebook group and invite people as they sign up.
35. Publish an Article on Linked In
A well written article about your course topic will wow them on Linked In. Tell them about it!
36. Go on YouTube
Make short videos and post them on YouTube. Make sure that they can be found in search engine rankings.
37. Tweak Your Website as Necessary
Use analytics from your marketing software to see where the weak spots in your site are. Are people looking, but not engaging?
38. Variations on a Theme
Try to make the theme of your website related to the content. The look should express the feeling you are trying to create.
39. Link It Back
Make sure that your website contains a clear link to your course. Be sure that the link stands out!
40. Get Those Email Addresses
Be sure to capture email addresses from visitors to your site. These will become your bread and butter as you grow your business. Hopefully, I'm late to the party with this advice, and you already have an audience.
41. Here's Your Gift!
Offer a free gift to people that sign up for your email list. A newsletter, an eBook, or some other information that is useful.
42. Find a Podcast
Be the featured guest on a podcast, where you can talk about the subject matter of your course. Try to find a relevant podcast that's mid-size.
43. Blog It!
You should already have a blog, but this is a great way to get the work out about the course offerings you have.
44. Be My Guest... Blog
Offering to be a guest blogger on someone else's blog gives you a whole new audience to engage and inform.
45. Smile! You're on Webcam!
Don't overlook hosting a webinar to talk about your courses. Be persuasive, but don't give away all your content. Just throw out the juicy tidbits of knowledge and leave them wanting more.
46. Happy Landing!
Create your landing page! Be sure to include some multimedia and example course material.
47. Make Sure Your Landing Page is 100% Wonderful
This is where the action is! It's usually the first page they see, but it's definitely the last page they see before it's time to take action and ENROLL NOW
48. Stay Above the Fold
Put the important stuff "above the fold". In print advertising, this is the top portion of the page that is above where a piece of mail is folded. Online, it the part of the website you see without scrolling.
49. Keep It Simple
Keep your text on the landing page simple, and use sub headlines to keep the reader's attention. Be sure to include a clear call to action!
50. Plan to Spend Plenty of Time Marketing Your Courses
It will usually take time after you launch your courses for them to take off. This time will most likely be spent selling the value of them to countless people in your audience.
51. Engage with a Newsletter
Remember that email list we've been building? Use it to send an informative newsletter out to people that will want your course.
52. Use Your Welcome Email
Be sure to mention your course when you send a welcome email to people that opt in to your email list.
53. More About Email
Capture the email addresses of everyone that signs up for one of your courses. This will indicate if they're a good candidate for your upcoming courses.
54. Even More About Email
If you are offering something free in exchange for their email address, make sure it's something that they would buy otherwise. You have to offer something of value, or they won't be ongoing customers.
55. Sign On!
Include the name of the course in your signature line on all emails. This can be changed, of course, as the courses change.
56. Keep Your Content Valuable
Make sure you are adding value whenever you send out information or engage in social media.
57. Save Time - Save Money!
Explain to your prospective student how they will save time and money by taking your online course.
58. Just a Little Teaser
Right about the BUY NOW button, give a little peek of what they stand to learn in your virtual classroom. Make it compelling.
59. Follow Up
Don't forget to follow up with people who have completed one of your customers. Repeat customers are the easiest to snag, and loyal customers can make you a success!
60. The Role of SEO
Some website platforms will provide SEO as part of the package, or will have a plug in for it. Make sure it's utilized. It doesn't matter how awesome it is... if nobody sees it!
61. Keywords
Watch out for keyword overload. Some people think that adding a bunch of key words onto a site will boost rankings. Search engines are looking for interesting, valuable content, and will boot you out if you are oversaturated with keywords.
62. Ask for Endorsements
Once you've had people take your courses successfully, ask them to write a short testimonial about their experience. This will add credibility to your marketing efforts.
63. Start Promoting Early
As soon as you are certain that you will be offering an online course, start the buzz! Let people know that it's "coming soon" and get them excited.
64. Establish Yourself as the SME
Tell them why you're a reputable source when it comes to your niche. Is it your experience? The research you've done? Your education?
65. Avoid Offering Free Classes
Don't offer free classes. This will teach people that you're someone who likes to give free classes. If you are just starting, or if you're not feeling confident, opt for a lower fee... but not free!
66. Set Your Price According to Content
If you have a ton of content, and it includes interactive portions, multimedia gems, and goes for 10 hours, you're not going to charge the same as 4 pages of written text. Make your content worth the extra price.
67. Enter Promo Code
Price the course as you see fit, and then experiment by offering a promotion. Using a Promo Code will let you know what your discounting should be, based on sign ups.
68. Set Financial Goals for Yourself
Know when it's worth your while to do this. Be aware of what you need to make to break even, and show a profit.
69. Offer Your Services
If your courses are on a business topic, consider offering to host a webinar for a relevant business. Show them what you can do, and encourage participants to sign up for your email list for more.
70. Get a Flashy Twitter Hashtag
Get really creative and come up with an irresistible hashtag for Twitter. Something about your niche, but with an element of fun.
71. Ask for Feedback
And... use it. The advice that participants give you is invaluable. This is the part where you get your grade!
72. About the Surveys
Consider surveying the students halfway through the course, and then again at its completion. You're more likely to get answers when the course is running. So, give yourself two chances at feedback.
73. Payment Systems
Set up your payment system early in the process of launching your first course. Don't let this be a last-minute problem.
74. If You Have a Successful Course, Relaunch It
There's no reason to run a successful course once and stop. Keep rerunning this course, and it will keep making you money. You can change it up now and then, but let it stay on the market.
75. Don't Be Afraid of Hard Work
They call it "passive income", but you have to work constantly if you're going to have real success with it. Be prepared to roll up your sleeves!
76. Stand Out from the Rest
What makes your course unique? Try to offer something to entice participants away from those other guys that are competing for your customers.
77. Don't be a Generalist
You've got to pick something to specialize in, and let customers come to you. Something that you love and that you're good at. Think about it. You'll have to launch a whole training college if you want to focus on... everything!
78. Talk to the People
See if you can dedicate one or maybe two hours a week to hangout and chat with people who visit your website. This adds a personal element to the learning relationship, and can help you build your business.
79. All About You
Along these same lines, make sure you include a bio section on your website. People will do business with people that they know over strangers.
80. Shopping for an LMS
When you are considering launching an online course, you need to decide on an LMS platform. Keep in mind that some help with designing the course. Some help with marketing the courses. The best ones will do double duty for you!
81. Organize Yourself with a Chart
There's a lot that goes into creating and selling online courses. I'm sure you'll agree. Project management is key, so consider using a Gantt chart, or something similar to remind you of deadlines and to keep your work on target.
82. It's in the Cloud
Make sure that you've got a cloud storage solution in place for storing large files. I think it goes without saying these days, that storage space is important.
83. Change Is Inevitable
If you are promoting a course that will ask people to make changes in their lives, target one or two areas that they can work on. Asking people to change more than two or three things is going to lower their chances for success.
84. Show Them the Blueprint
When the course launches, the first thing you want to do with your enrollees is the preview the course. Show them the master plan and let them see what's in store.
85. Make Use of Live!
The latest trend is going "Live" on Facebook. Use this to your advantage and give a live invitation to interested parties to check out your courses.
86. Additional Information
Sometimes, you may want to suggest additional reading. Or, you might recommend that the participants review documents that are not part of the course structure. Send these in an email. It will give you further contact, and give them the information.
87. Mind Your Time
This project will take a minimum of 6 months for most people to complete. Keep that in mind from the start. This is why planning and pacing is so important.
88. Allow for Different Devices
Well before launch, check that the course shows properly on mobile devices. Many students will opt to participate on phones or tablets.
89. Assigning Homework
Many facilitators think that because a class is presented online, that they have to make up for it by overloading participants outside of designated class time. Avoid this mistake, and keep outside work to a minimum. You want them engaged for the most part.
90. It's in the Numbers
When you are marketing your online courses, remember that approximately two percent of people targeted will respond. Does that give you an idea of how many email addresses you will need to reach your revenue goals?
91. Bring a Friend
Offer people that sign up for your course a bonus if they recommend a friend that signs up. Increase your participants and your email list!
92. Test Your Launch
Before you do your full-scale launch, do a test run. Email select people on your list. Pick the ones that usually open your email. Offer them the course on a pre-launch special at 50% off. If they bite, it's a good indication that you're in good shape for the launch.
93. Be Available
Communication can make or break your success in facilitating online courses. Take the time to be available.
94. Appeal to the Emotions
One important thing to remember, and it applies to all marketing, really. Don't sell with logic. Sell with Emotion. People make buying decision based on emotions.
95. Provide Real World Scenarios
Throughout the course, give participants the "So What?". Tell them how this knowledge will benefit them, and where they can apply it.
96. Consider the Learner
People come from different educational and experiential backgrounds. It's imperative that you address them on their level. Don't talk down to them, and don't talk over their heads.
97. Do a Pre-Assessment
A quick knowledge check before starting the course will let you and your participant know where the room for improvement lies. The can be useful for both of you, and for ongoing courses.
98. Let Me Stop and Assess
Allow for periodic assessments throughout the course. How will you know if the information is sinking in otherwise? Stop and check for knowledge every now and then.
99. Have You Created a Monster?
Don't overcomplicate things for yourself. Don't make the course so complicated that it's hard for you to maintain and rework when necessary.
100. Keep Up with the Competition
It's important that you understand the industry, and one of the best ways to do that is to see what the other team's up to. Check in on the competition from time to time. This will help with your course development and your marketing strategy.
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Whew! As you can see there are more than one or two things for you to consider before embarking on this journey. All of these particulars boil down to three basic steps:
· Creating Your Course
· Marketing Your Course
· Launching Your Course
Where are you in this process? Join the group of folks that are realizing their dreams by helping others with informational online courses! If you would like further discussion, or if you have questions, let us know. We're here to help!
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